Cookie policy (EU)

COOKIE POLICY

Last updated February 15, 2023



This Cookie Policy explains how Wise Guys Holding OÜ ("Company," "we," "us," and "our") uses cookies and similar technologies to recognize you when you visit our website at https://startupwiseguys.com ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

In some cases we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Wise Guys Holding OÜ) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

Why do we use cookies?

We use first- and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our Website for advertising, analytics, and other purposes. This is described in more detail below.

How can I control cookies?

You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.

The Cookie Consent Manager can be found in the notification banner and on our website. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. You may also set or amend your web browser controls to accept or refuse cookies. 

The specific types of first- and third-party cookies served through our Website and the purposes they perform are described in the table below (please note that the specific cookies served may vary depending on the specific Online Properties you visit):

Essential website cookies:

These cookies are strictly necessary to provide you with services available through our Website and to use some of its features, such as access to secure areas.

Name:TERMLY_API_CACHE
Purpose:Used to store visitor’s consent result in order to improve performance of the consent banner.
Provider:startupwiseguys.com
Service:Termly  
Country:Estonia
Type:html_local_storage
Expires in:1 year

Name:__cf_bm
Purpose:Cloudflare places the cookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode.
Provider:.notion.so
Service:Cloudflare View Service Privacy Policy  
Country:United States
Type:server_cookie
Expires in:30 minutes

Performance and functionality cookies:

These cookies are used to enhance the performance and functionality of our Website but are non-essential to their use. However, without these cookies, certain functionality (like videos) may become unavailable.

Name:_hjAbsoluteSessionInProgress
Purpose:The cookie is set so Hotjar can track the beginning of the user's journey for a total session count. It does not contain any identifiable information.
Provider:.startupwiseguys.com
Service:Hotjar View Service Privacy Policy  
Country:Estonia
Type:http_cookie
Expires in:30 minutes
Name:AWSALBCORS
Purpose:For continued stickiness support with CORS use cases after the Chromium update, we are creating additional stickiness cookies for each of these duration-based stickiness features named AWSALBCORS (ALB).
Provider:airtable.com
Service:Amazon Web Services View Service Privacy Policy  
Country:United States
Type:http_cookie
Expires in:7 days
Name:AWSALB
Purpose:These cookies enable us to allocate server traffic to make the user experience as smooth as possible. A so-called load balancer is used to determine which server currently has the best availability. The information generated cannot identify you as an individual.
Provider:airtable.com
Service:Amazon Web Services View Service Privacy Policy  
Country:United States
Type:http_cookie
Expires in:7 days

Analytics and customization cookies:

These cookies collect information that is used either in aggregate form to help us understand how our Website is being used or how effective our marketing campaigns are, or to help us customize our Website for you.

Name:_hjSessionUser_#
Purpose:Set when a user first lands on a page.
Provider:.startupwiseguys.com
Service:Hotjar View Service Privacy Policy  
Country:Estonia
Type:http_cookie
Expires in:11 months 30 days
Name:_hjFirstSeen
Purpose:Identifies a new user’s first session.
Provider:.startupwiseguys.com
Service:Hotjar View Service Privacy Policy  
Country:Estonia
Type:http_cookie
Expires in:30 minutes
Name:654232206/
Purpose:__________
Provider:startupwiseguys.com
Service:__________  
Country:United States
Type:pixel_tracker
Expires in:session
Name:_gid
Purpose:Keeps an entry of unique ID which is then used to come up with statistical data on website usage by visitors. It is a HTTP cookie type and expires after a browsing session.
Provider:.startupwiseguys.com
Service:Google Analytics View Service Privacy Policy  
Country:Estonia
Type:http_cookie
Expires in:1 day
Name:_gat#
Purpose:Enables Google Analytics regulate the rate of requesting. It is a HTTP cookie type that lasts for a session.
Provider:.startupwiseguys.com
Service:Google Analytics View Service Privacy Policy  
Country:Estonia
Type:http_cookie
Expires in:1 minute
Name:_hjIncludedInPageviewSample
Purpose:Set to determine if a user is included in the data sampling defined by your site's pageview limit.
Provider:startupwiseguys.com
Service:Hotjar View Service Privacy Policy  
Country:Estonia
Type:http_cookie
Expires in:2 minutes
Name:_hjSession_#
Purpose:Holds current session data.
Provider:.startupwiseguys.com
Service:Hotjar View Service Privacy Policy  
Country:Estonia
Type:http_cookie
Expires in:30 minutes
Name:_hjRecordingEnabled
Purpose:Set when a Recording starts.
Provider:startupwiseguys.com
Service:Hotjar View Service Privacy Policy  
Country:Estonia
Type:html_session_storage
Expires in:session
Name:_ga
Purpose:Records a particular ID used to come up with data about website usage by the user
Provider:.startupwiseguys.com
Service:Google Analytics View Service Privacy Policy  
Country:Estonia
Type:http_cookie
Expires in:1 year 11 months 29 days
Name:_hjRecordingLastActivity
Purpose:This should be found in sessionStorage (as opposed to cookies). This gets updated when a visitor recording starts and when data is sent through the WebSocket (the visitor performs an action that Hotjar records).
Provider:startupwiseguys.com
Service:hotjar View Service Privacy Policy  
Country:Estonia
Type:html_session_storage
Expires in:session
Name:10913544619/
Purpose:__________
Provider:startupwiseguys.com
Service:__________  
Country:United States
Type:pixel_tracker
Expires in:session

Advertising cookies:

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

Name:_gcl_au
Purpose:Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.
Provider:.startupwiseguys.com
Service:AdSense View Service Privacy Policy  
Country:Estonia
Type:http_cookie
Expires in:2 months 29 days
Name:IDE
Purpose:Used to measure the conversion rate of ads presented to the user. Expires in 1.5 years.
Provider:.doubleclick.net
Service:DoubleClick View Service Privacy Policy  
Country:United States
Type:server_cookie
Expires in:1 year 11 months 29 days
Name:bcookie
Purpose:Used to optimize the range of advertising on Linkedin
Provider:.linkedin.com
Service:Linkedin Ad Analytics View Service Privacy Policy  
Country:United States
Type:server_cookie
Expires in:11 months 30 days
Name:test_cookie
Purpose:A session cookie used to check if the user’s browser supports cookies.
Provider:.doubleclick.net
Service:DoubleClick View Service Privacy Policy  
Country:United States
Type:server_cookie
Expires in:15 minutes
Name:_fbp
Purpose:Facebook tracking pixel used to identify visitors for personalized advertising.
Provider:.startupwiseguys.com
Service:Facebook View Service Privacy Policy  
Country:Estonia
Type:http_cookie
Expires in:2 months 29 days
Name:fr
Purpose:Used by Facebook to collect a unique browser and user ID, used for targeted advertising.
Provider:.facebook.com
Service:Facebook View Service Privacy Policy  
Country:United States
Type:server_cookie
Expires in:2 months 29 days
Name:td
Purpose:Used to deliver targeted adverts to users based on browsing activity. It is a HTTP cookie.
Provider:startupwiseguys.com
Service:UnrulyX View Service Privacy Policy  
Country:United States
Type:pixel_tracker
Expires in:session
Name:lidc
Purpose:These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn's marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Provider:.linkedin.com
Service:LinkedIn View Service Privacy Policy  
Country:United States
Type:server_cookie
Expires in:1 day
Name:UserMatchHistory
Purpose:These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn's marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Provider:.linkedin.com
Service:LinkedIn View Service Privacy Policy  
Country:United States
Type:http_cookie
Expires in:30 days

Social networking cookies:

These cookies are used to enable you to share pages and content that you find interesting on our Website through third-party social networking and other websites. These cookies may also be used for advertising purposes.

Name:personalization_id
Purpose:Used on sites that share Twitter content and with Twitter share plugin. Persistent cookie that is set for 730 days
Provider:.twitter.com
Service:Twitter View Service Privacy Policy  
Country:United States
Type:server_cookie
Expires in:1 year 11 months 29 days
Name:bscookie
Purpose:Cookie used for Sign-in with Linkedin and/or for Linkedin follow feature on 3rd party websites
Provider:.www.linkedin.com
Service:Linkedin Ad Analytics View Service Privacy Policy  
Country:United States
Type:server_cookie
Expires in:11 months 30 days

Unclassified cookies:

These are cookies that have not yet been categorized. We are in the process of classifying these cookies with the help of their providers.

Name:hjViewportId
Purpose:__________
Provider:startupwiseguys.com
Service:__________  
Country:Estonia
Type:html_session_storage
Expires in:session
Name:_hjIncludedInSessionSample_3057857
Purpose:__________
Provider:.startupwiseguys.com
Service:__________  
Country:Estonia
Type:http_cookie
Expires in:2 minutes
Name:AnalyticsSyncHistory
Purpose:__________
Provider:.linkedin.com
Service:__________  
Country:United States
Type:http_cookie
Expires in:30 days
Name:brw
Purpose:__________
Provider:.airtable.com
Service:__________  
Country:United States
Type:http_cookie
Expires in:11 months 30 days
Name:li_sugr
Purpose:__________
Provider:.linkedin.com
Service:__________  
Country:United States
Type:http_cookie
Expires in:2 months 29 days
Name:ln_or
Purpose:__________
Provider:startupwiseguys.com
Service:__________  
Country:Estonia
Type:http_cookie
Expires in:1 day
Name:__Host-airtable-session.sig
Purpose:__________
Provider:airtable.com
Service:__________  
Country:United States
Type:server_cookie
Expires in:1 year
Name:muc_ads
Purpose:__________
Provider:.t.co
Service:__________  
Country:United States
Type:server_cookie
Expires in:1 year 11 months 29 days
Name:__Host-airtable-session
Purpose:__________
Provider:airtable.com
Service:__________  
Country:United States
Type:http_cookie
Expires in:1 year
Name:__session
Purpose:__________
Provider:v1.embednotion.com
Service:__________  
Country:United States
Type:server_cookie
Expires in:11 months 30 days

How can I control cookies on my browser?

As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser's help menu for more information. The following is information about how to manage cookies on the most popular browsers:
In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit:

What about other tracking technologies, like web beacons?

Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our Website or opened an email including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

Do you use Flash cookies or Local Shared Objects?

Websites may also use so-called "Flash Cookies" (also known as Local Shared Objects or "LSOs") to, among other things, collect and store information about your use of our services, fraud prevention, and for other site operations.

If you do not want Flash Cookies stored on your computer, you can adjust the settings of your Flash player to block Flash Cookies storage using the tools contained in the Website Storage Settings Panel. You can also control Flash Cookies by going to the Global Storage Settings Panel and following the instructions (which may include instructions that explain, for example, how to delete existing Flash Cookies (referred to "information" on the Macromedia site), how to prevent Flash LSOs from being placed on your computer without your being asked, and (for Flash Player 8 and later) how to block Flash Cookies that are not being delivered by the operator of the page you are on at the time).

Please note that setting the Flash Player to restrict or limit acceptance of Flash Cookies may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our services or online content.

Do you serve targeted advertising?

Third parties may serve cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. They can accomplish this by using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details, or other details that directly identify you unless you choose to provide these.

How often will you update this Cookie Policy?

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

The date at the top of this Cookie Policy indicates when it was last updated.

Where can I get further information?

If you have any questions about our use of cookies or other technologies, please email us at info@startupwiseguys.com or by post to:

Wise Guys Holding OÜ
A. Lauteri 3, 10114 Tallinn, Estonia
Tallinn, Harju maakond 10114
Estonia
This cookie policy was created using Termly's Cookie Consent Manager.